Sony Ericsson Pureness phone gets exclusive launch at Colette

Pitched as a design phone, the Sony Ericsson Pureness mobile phone is getting an exclusive launch at a high-end design store - Colette to be precise.

Yes, the Parisian retailer is getting first shot at a very strange phone, not really offering many high-end features - talk, text, music playback with MegaBass and email, which can be synced using Microsoft Exchange. Very small though, if that's important, at 102 x 43 x 13mm, complete with that eye-catching 'clear' screen.

No contract deals here, instead you'll have to pay Colette £628.51 to buy a limited edition Pureness outright right now. Or you can hang on until next week if you're in the UK - Selfridges is offering the same phone for £600, both complete with 'Xperia Services' phone support, an instant replacement promise if it packs in and 'Pureness Concierge' which can be used to secure a booking to any event, restaurant or even a health club.

Colette website